The health services market is continuously evolving 

The healthcare industry plays an important role in the global economy. In 2020, the global market for healthcare distribution was estimated at $876.2 billion US dollars* combined, in developed countries with aging populations and in emerging countries. It is also a sector that is constantly evolving and facing new challenges such as regulatory changes, technological innovations, cyber security, new procedures and requirements for billing and payment. Patient expectations are rising and are they demanding greater price transparency. All these factors have created a new environment that is fundamentally changing the way of working.

Business pains emphasized by the pandemic

The daily life of healthcare professionals was already very complicated before the pandemic. Managers of healthcare establishments have had to face several structural evolutions. In particular, reduced staffing levels resulting in an increase in their workload partly due to the exponential rise of administrative tasks. 

Among the most common pain points cited by hospital and clinic directors:

  • Lack of visibility into document processes 
  • Satisfying a large number of stakeholders
  • A change in the way the business operates with a greater focus on profit and reducing costs due to increased competition and more demanding patients 

The adoption of new technologies: an important challenge for health service industry

One of the most important challenges is the adoption of new technologies. The pandemic has highlighted the importance of digitalization and in particular the digitalization of document processes. According to a study conducted by Forrester Consulting of 450 senior IT and business professionals, since the arrival of COVID-19, decision-makers have changed their perception of digital tools related to document processing. While they had always perceived digitization as an essential operational strategy that allowed them to reduce costs, they now consider digital tools to be strategic for the continuity of their business. 

The adoption of a digital document process by healthcare professionals not only enables them to address all of the business pains listed above but delivers significant value across their business. Companies that exclusively use digital document processes are seeing 5X more improvement in maintaining business continuity than companies with minimal or no digital document processes. Among the top 5 benefits highlighted in the Forrester study are faster document processing, improved employee productivity and time savings, increased patient satisfaction, but also improved employee collaboration, easier access, and sharing of documents while working remotely.

Discover our digital solutions dedicated to the healthcare service providers on our SMB vertical-specific healthcare page

Sources: Global  Health Outlook 2020 report,  Frost and Sullivan; Forrester Consulting thought leadership paper “How Digital document processes are shifting from best practice to business necessity," August 2020

Yasmina Hachemi

Yasmina Hachemi

Global Product Marketing Manager, BPA Vertical Marketing Strategy

Yasmina joined Quadient in 2018 as Product Marketing Manager for document automation and customer experience management solutions after five years with Orange Business Services as an IoT Product Manager. Through her diverse experience, she has developed real skills in digital business transformation, developing innovative business solutions, and meeting customer needs. As an expert in developing marketing strategy as well as product marketing, she now supports local teams in the various countries where Quadient is operating in the development of specific solutions that meet each sector's needs

Related Resources

Hectic Holidays: A global look at holiday shopping 2021
Infographic

Hectic Holidays: A global look at holiday shopping in 2021

In this complimentary Infographic, gain a closer look at expected holiday shopping spend and predictions, seasonal staff hiring numbers, ship by dates, items most in demand, as...

digitally transform customer comms
Brochure

Manage customer communications with a modern, cost-efficient, digital delivery channel

Digitally transform your customer communications process with a modern, cost-efficient, and sustainable solution.
Forrester Report: Design Your Digital Store Blueprint For Customer Impact
Analyst Report

Forrester Report: Design Your Digital Store Blueprint for Customer Impact

In this complimentary report, Forrester provides guidance on how to create a seamless, omnichannel strategy that wows customers and creates a consistent experience customers crave.
digital transformation CX  customer communications thumb
eBook

The pace of digital evolution

A global view of consumer sentiment toward essential customer communications and actionable insights for great CX in a digital era.
Experience

Experience

A rich history of world-class leadership

Backed by the experts

Backed by the experts

Gartner, Forrester, and Aspire

Expertise

Expertise

8 billion personalized experiences annually

Proven results

Proven results

97% customer satisfaction rate