As the economy continues to recover, many in the mailing industry are fully aware that mail volume is not. The U.S. Postal Service® results as of the end of July (10 months into the Fiscal Year 2017) confirm that total mail volume is down 3.3% over same period last year. The electronic diversion continues to eat away at First-Class® mail volume. USPS Marketing Mail® is being impacted by mailers that are using more technology to better target their best contacts and connect the physical mail piece to a digital experience to increase ROI without increasing mail volume.