4 steps to customer transformation: a series
Step 4: Expansion
After Quadient works with clients to go through the analysis, optimization and implementation of a customer transformation project, it’s time for the best part. The content and template structure is optimized. The formatting is ready, and you have escaped the limitations of your legacy capabilities from all of your redundant CCM technology.
The next thing to do is to take advantage of Inspire’s omnichannel native technology. Since all of your new designs are in Inspire, they are all ready for their omnichannel designs. We work together to replace any redundant channel-based solutions with new output from your current design. Your data, documents and rules are channel independent, and ready to reach your clients from new channels.
You are capable of managing multi-step and multi-channel iterative communications that allow your customers to switch channels during transactions with this new structure. You connect your communications to new Customer Journey Maps to collaborate with your CX partners to ensure that every communication you manage is part of a deliberately curated portfolio that reflects your company brand and tone in every interaction. You engage with cloud-based CX users, web-based content experts and desktop-based designers with Social Commenting features. You connect production analytics to journey maps to monitor trends in customer interactions.
You now manage a flexible omnichannel portfolio with Quadient’s Scaler technology as well, delivering communications to the right channel for the customer’s current needs. This helps you manage customer experience expectations while keeping the costs of communicating low.
In the not too distant future, you have a transformed omnichannel CX portfolio, if you are willing to escape the limitations of your legacy technology. Quadient has the technology of the future today, and a way to get you there faster than you thought was possible. Let InspireXpress speed up your transformation.