An effective way to optimize business mail management is through automation. By implementing an integrated solution businesses can centralize multi-channel communications and then deliver these documents via a dedicated customer portal. Aside from time and cost savings, companies can realize a host of benefits from streamlined communication management, better security and tracking to increased customer engagement.

1. Control physical and digital document delivery in a single workflow

Handling physical and digital communications separately can lead to many issues, for example sending customers conflicting information or duplicate messages. Managing communications centrally gives businesses a platform for consistent and strategically planned interactions with customers, employees, and suppliers.

2. Personalize customer communication and delivery preferences 

Document automation software offers businesses an opportunity to enrich and personalize documents along with the ability to select the means of delivery based on customer preference. This enables the business to deliver highly targeted and tailored corporate communications and marketing campaigns that are more impactful and help improve customer satisfaction and engagement.

3. Save time by centralizing communications

By taking a centralized, automated approach, businesses can do away with ad hoc and piecemeal processes that involve gathering documents from multiple sources that could potentially be out of date or in different formats. Businesses can ensure that if all outbound documents are curated at a single location, communications will be consistent, accurate and rapidly executed.

4. Fully personalize customer communications

Ensuring that customer information is not compromised is one of the most important priorities for businesses today. Disparate systems mean data breaches and cyber-attacks could put confidential documents at risk.  Managing communications via a central location means that efforts can be concentrated on securing a single environment. Customers can then retrieve their documents from a dedicated portal, providing full visibility as to when they’ve were received, viewed or shared internallied.

5. Removing over-reliance on physical mail delivery

While there are certain documents that require physical mailing, using digital channels where possible, can support faster interactions and responses while reducing both paper inventory and mail costs. Mail automation can open up an alternative communications channel to reach customers quickly and efficiently.

Ralph Mezzoni

Ralph Mezzoni

Director, Product Marketing - Mailroom Solutions

Ralph Mezzoni is the Director of Product Marketing for Mailroom Solutions at Quadient USA.  He has spent over a decade helping to develop new technologies to optimize mailing processes while minimizing mailing costs for customers across the United States.

Related Resources

banner for on demand webinar
Webinar

WEBINAR REPLAY: Print’s Place in a Digital World

Watch the replay as Will Morgan from Aspire Customer Communication Services investigates communication changes, digitization and print. WEBINAR RECAP There has been of late...

Cadena case study
Case Study

Quadient Accelerates the Digital Transformation of Cadena with Its Digital NOW Program

The Quadient Digital NOW (DNOW) team presented to Cadena how it could reuse its vast technical experience with Inspire to offer disruptive digital solutions to their clients.
thumbnail
Video

Video: Quadient Impress Distribute

Quadient Impress Distribute video
Case study thumbnail image
Case Study

Residents of Velocity Village enjoy simple parcel deliveries with intelligent parcel lockers from Quadient

Velocity Village provides apartments to rent in the heart of Sheffield. One of a number of sites in the UK managed by AddLiving, 300-unit Velocity Village offers a range of enticing amenities for...
Experience

Experience

A rich history of world-class leadership

Backed by the experts

Backed by the experts

Gartner, Forrester, and Aspire

Expertise

Expertise

8 billion personalized experiences annually

Proven results

Proven results

97% customer satisfaction rate