Evolving from Customer Communications Management (CCM) to Customer Experience Management (CXM)
Consumer demands for personalised interactions in their preferred channels continue to increase.
In this on-demand webinar, Avi Greenfield, Senior Director of Product Management talks about the evolution of communications from customer communications management to customer experience management.
Hear how the Quadient maturity model and our solutions support the evolution from compliance-based (customer communication management) CCM, to business user-focused Core+ to customer-centered (customer experience management) CXM.
Learn how Quadient Inspire delivers one customer experience across multiple channels.