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When it comes to customer engagement, there are three terms that have been the source of much confusion and argument among industry analysts, technology vendors, practitioners and businesses today...
Digital solutions are more about digitalising legacy processes revisiting customer experience and reducing costs. Digital Platform: platform that can run alongside existing digital silos. Although...
Done right, customer journey mapping is a powerful tool that has the ability to transform the customer experience. But how can you be sure you are creating journey maps that are both useful and...
What is a maturity model? Maturity models aren’t new. Chances are, you or your organization has utilized a maturity model in the past. A maturity model allows a company to have its methods...
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