On Wednesday September 13th, 2017, the 2nd broadcast of the CX Transformation Day virtual event was held. This online event series brings a new and returning line-up of global guest speakers and thought leaders focusing on the customer journey, digital transformation, disruptive technologies and data-driven legislation. If you missed the broadcast, the on-demand video is now available for viewing - a must watch for IT, marketing and CX professionals who are looking to deliver meaningful interactions with current and future customers.
Marchai Bruchey leads a panel of CX thought leaders and past CMOs to address the role of the CMO: times have changed - so has the CMO changed as well? The panel includes Christine Crandell (Forbes, HuffingtonPost); Paul Greenberg (bestselling author of 'CRM at the Speed of Light: Essential Customer Strategies for the 21st Century' and also CMO, Patrick Schneidau
This is a series of webcasts - The World of Marketing has Changed. Has the CMO? session is seven of eight