According to Forrester, “For years, CCM has managed service communications between companies and customers, delivering correspondence and recurring statements based on data stored in systems of record.
But today, Infrastructure and Operations's ability to link CCM to all points in the customer journey is gaining ground with stronger mobile support and integration with marketing automation and digital experience delivery platforms.”
- Personalize service communication
- Handle highly regulated documents
- Convert paper communication to digital
In this complimentary report, Forrester provides recommendations on what organizations should look for when selecting a CCM platform.
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