The facts on customer communication channel preferences in 2022
Channel preferences are changing rapidly, and they vary by communication type. Delivering communications via your customers' preferred channels is critical to remaining competitive and boosting customer engagement. Small-medium businesses should not be afraid to personalize and control the way their customers receive essential communications. They just need the right technology in place to make it happen.
Curious to know what the latest customer channel preference trends are? This infographic breaks down the facts.