
SPARK Matrix™ for Customer Communication Management, Q2 2025 Report
Quadient retains Leader position with AI-powered capabilities
Now Live: SPARK Matrix ™ for CCM 2025 Report
If you’re one of many leaders looking for an AI-powered CCM software provider that outperforms in both Technology Excellence and Customer Impact, look no further than Quadient, positioned as a Leader on QKS Groups’ SPARK Matrix™ for Customer Communication Management, 2025. A strategic vendor performance assessment and ranking tool, the SPARK Matrix is uniquely designed to empower decision-makers with the insights needed to identify the best-fit vendor for their business needs.
Quadient Recognised for a Differentiated AI Strategy
Quadient's fifth consecutive year positioning as a Leader on a SPARK Matrix™ for CCM, this year is unique, as the report exclusively focuses on vendors leveraging AI to make customer interactions more relevant, timely, and seamless. We are proud to be recognised for a differentiated AI strategy that allows organisations to connect their preferred and trusted AI service for assured data security, consistent AI adoption, and insights that are aligned with industry-specific regulatory requirements.
“This flexibility enhances AI-driven personalisation and automation capabilities without vendor lock-in," writes report author and senior analyst, Saurabh Raj. Additional ways that Quadient combines advanced capabilities with a flexible, customer-centric approach include support for any-premise deployment and diverse communication formats, including batch, on-demand, and interactive, allowing organisations to “centralise and streamline interactions across multiple channels," the report states.
Complimentary Copy of the 2025 CCM SPARK Matrix™
Assessing vendor performance within the competitive market landscape is essential in selecting a CCM solution that can drive long-term growth and competitive advantage. To support the process, we're offering complimentary report access.
Complete the form at right to download the SPARK Matrix™ and discover:
• Vendor rankings, performance, and competitive analysis • How Leaders are leveraging AI to transform communications • Quadient’s five recognised strengths and defining capabilities • Why Quadient is a trusted and future-ready CCM tech partner
Dive into the latest CCM competitive analysis and rankings! Download now.
SPARK Matrix: Strategic Performance Assessment and Ranking QKS Groups' SPARK Matrix provides a snapshot of the market positioning of the key market participants. The SPARK Matrix provides a visual representation of market participants and strategic insights on how each supplier ranks relative to their competitors, concerning various performance parameters based on the categories of Technology Excellence and Customer Impact. Quadrant’s Competitive Landscape Analysis is a useful planning guide for strategic decision-making, such as finding M&A prospects, partnerships, geographical expansion, portfolio expansion, and more.
QKS Group QKS Group is a global advisory and consulting firm that analyses the major Customer Communication Management vendors by evaluating their products, market presence, and value proposition. Their analysis results in the annual release of the SPARK Matrix™—a grid that positions vendors based on their Technology Excellence and Customer Impact performance ratings.
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