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The pandemic has drastically dropped the level of print volumes, with direct mail being the most hard hit. As such, businesses worldwide have been forced to move away from a pure printing ecosystem, into a more digital offering.

As a direct result of this shift from print to digital, service providers have received nonstop requests and are seeing opportunities in going digital within their interactions with customers, and the modern services they will be able to provide enterprises. 

This session features an international panel of service providers who share their views and critical actions they have taken to transform and modernize their businesses, and why it is imperative to make the move to digital now. 

About the speakers:

Yaron Assael, VP Innovation & Digital transformation, Orda

Yaron Assael is VP Innovation & Digital transformation for Orda One of the biggest service providers in Israel. With more than 15 years of experience in the transactional printing & CCM market, Yaron is leading the digital transformation of Orda during the last couple of years.

Christophe Gaubert, Business Technology Presales Manager, Paragon Customer Communications (France)

Christophe supports Paragon France sales teams to help them identify their customers' needs/pains and turn them into "digital customer experience", challenge the customer's KPIs, design the relevant digital solution with the customer, and the technical teams cost the service and follow up the sales cycles.

Didier Rouillard, Digital NOW Team Leader, Quadient

Didier Rouillard has been with GMC then Quadient since 2007. After different sales and product senior management roles in Quadient, he is now running the Digital NOW Quadient program. Together with an agile internal/external team, Digital Now is the Quadient Digital transformation consulting program specialized in Digital customer interactions. Working on the digital transformation of Entreprises processes through external service providers.

Christ Green, Head of Group Solutions and Pre-Sales, Opus Trust                       

Supporting full end-to-end deployment of customer experience and digital transformation solutions across a wide variety of market verticals. Working with clients to deliver solutions that drive desired customer outcomes through a sustainable and efficient contact strategy mitigating operational costs associated with adverse behaviors.