Connecting the Dots of the 2021 Aspire Leaderboard for CCM success: AI-Based Template Migration and Data Management & Integration capabilities

Tuesday, Jun 28th 2022
programmers and IT software developers at a desktop computer

Quadient has been recognized as an overall leader in the 2021 Aspire Leaderboard for CCM for the fourth year running. Aspire’s Leaderboard is the most in-depth vendor comparison in the market, full of data and insights. In addition to overall leadership, Quadient CXM solutions earned 12 market-leading scores in critical categories.

CCM is critical to your customer experience strategy. So, in our “Connecting the Dots” series we’re exploring how scoring criteria, key scores and their connection to data elements, and weightings can be engineered for optimal business impact.

We’re starting the series with an examination of how AI-Based Template Migration and Data Management & Integration capabilities combined accelerators for your digital transformation projects.

What does AI-Based Template Migration have to do with Data Management & Integration for successful CCM?

High scores in AI templates and data means that you can implement projects using your existing data and documents – no matter how messy. The higher the score, the quicker you can move to omnichannel communications.

At first glance, AI-Based Template Migration and Data Management & Integration seem unrelated. However, when combined, these two criteria are a powerful accelerant for digital transformation projects letting you implement months, even years, sooner.

Who needs to care about AI-Based Template Migration criteria?

AI-Based Template Migration decreases the time spent analyzing legacy templates before you start to plan your future-state communication portfolio. Further, AI-based template migration optimizes your old content before quickly migrating it to your new environment. 

Why is this significant? Enterprises typically spend more than one year analyzing documents before starting an RFP process. If your goal is to update templates, improve design and add new digital channels on a competitive timeline – AI-Based Template Migration scoring matters to you.  

Quadient’s InspireXpress technology earned the highest capability placement in the AI Template Migration use case. InspireXpress applies artificial intelligence, machine learning, and natural language processing technologies to deconstruct legacy documents at scale. This transforms your old communications into new content and templates which form the building blocks of a true omnichannel CCM portfolio. In fact, customers have saved 90% of their pre-project analysis time while reducing their post-implementation content management effort by 60% after content optimization. 

Who needs to care about Data Management and Integration criteria?

OK, that gets the content and templates into the system faster, but how does this connect to Data Management and Integration? If you accelerated template optimization, you don’t want to wait six to 12 months for IT to complete a custom data transformation. This means you need to heavily weigh the Leaderboard’s Data management and integration scores.

Quadient earned a lead in this category over our closest competitors. Quadient’s Inspire Flex supports a wide variety of input files, databases and data services. The technology also supports transformations, concatenation, reformatting, sorting, and other data manipulation features within the CCM environment. This means you don’t have to rely on other teams to process data before you can start. Inspire accepts data in an “as is where is” state, unlike other offerings that may require extensive processing to generate a single XML file before the communication design can start.  

Data Integration is also important on the output side, as new information may be created during a run of the CCM engine. (Quadient’s rendering engine score99 – is also the highest score ever assigned in any Leaderboard category.) That information often needs to be exported to other systems. Some examples include totals, address changes, undeliverable responses, approval status, comments, and other fields which must be circulated back to the enterprise’s systems of record.

With hundreds of billions of communications needing annual processing for billing, cross charges and other inter-departmental processing needs, data integration is a critical capability that Quadient offers. Inspire Flex makes it easy to integrate data from many places, in many forms, and to write data to myriad places and formats without custom coding. 

Here are five AI-Based Template Migration and Data Management & Integration questions to include in your RFP as you evaluate vendors. 

RFP CCM AI migration data

Connecting the dots of the Aspire CCM Leaderboard 

So, the key takeaways from connecting Quadient’s leading dots on AI-based Template Migration and Data Management and Integration scoring is that we can help you transform customer communications and customer experience with industry-leading speed – getting you to value ahead of your competition. Our solutions save you months, or years, of pre-RFP analysis and internal IT efforts that come from forcing your data into a narrow vendor-defined format. Taken together, this reduces your non-CCM internal costs while accelerating your digital transformation.  

Thank you for engaging with me on this topic. Our solutions are configurable to your unique CCM and CXM needs, and we focus on the interactions between a variety of forces within your business that impact the communications that drive your customer experiences. We look at the market through the lens of our customers, because connections matter.